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Digital Sales and Buzz Creation for MTV's Concert

Brief

Push to drive sales for the Atif Aslam and Ayushmann Khurrana concert on the 26th of October 2017 with a budget of only AED 20,000

Strategy & Results

By targeting the right target audience and pushing the ads to constantly to push top of mind recall we were able to convert a spend of AED 20,000 into a revenue of AED 180,000+ in a period of 26 days leading to a cumulative reach of 2.6 Million+ impressions with 30,000+ unique users reached resulting in a SOLD OUT EVENT!!!

MTV Sales Numbers

What We Did For Them?

  • Sponsorship Deals
  • Media Buying
  • Media Planning
  • Digital Strategy
  • Social Media Ad Buying
  • Content Marketing
  • Direct Media Deals